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Who’s the Lucky Winner? (Of Circuit City’s Former Customers)

circuit-cityWith the recent resignation of Circuit City from the retail face of consumer electronics, what will happen to the business of Circuit City’s former customers? Results do not look promising for consumer electronics specialists like dealers and small businesses, who undoubtedly would give customers a more personal and service-backed purchasing experience. In a survey, it was revealed that 66% of Circuit City’s customers would be taking their business to Best Buy (55%) or Walmart (11%). The remaining 34% of customers could be considered potential specialty customers for a smaller CE business or an audio video dealer.

Of the customers who would be turning to big-box stores to satisfy their CE needs, the following reasons were given for their choices.

40 % Price

29% Product Selection

22% Store Location

The lukewarm news for CE specialists is neither great nor terrible, because these customers who shop based on price and location are not as likely to appreciate the benefits of working with a CE specialist anyway. They are mostly transactional customers who do not require a high level of customer service, and are not necessarily the ideal candidates to which CE specialists market. So, unfortunately, there may only be a precious minority of CC customers that will become customers of CE specialists, like Advanced Technology Services.

With Circuit City on the verge of their liquidation sale, consumers are already starting to shop elsewhere. A tidbit of advice: don’t forget your local businesses and dealers! Businesses like Advanced Technology Services help you get the best return on your investment in the consumer electronics you choose to purchase. Along with the personal customer service you receive during your purchasing decision, you will find a selection from higher quality and feature-rich products and services, as well as continued support over time as you use them. Also, many dealers like Adv. Tech Services are experienced in consulting to help you find multiple solutions to your CE desires. We offer products and services in several areas of residential, commercial, and mobile applications from internet connectivity to audio video equipment to home security. Contact us so we can help you get started down the road to your technological goals!

March 6, 2009 Posted by | Industry News | , , , , , , , , , , , , , , , , , | Leave a comment

Pioneer Releasing Four New Receivers

Pioneer is rolling out a line of four new audio receivers promising a whole new level of sound quality, compatibility and connectivity for your home theater system.

The model series VSX-1019AH-K Pioneer A/V Receivers will be available at your Pioneer dealer in April, 2009.
Price is typically the first thing on your mind. You can buy one starting at $200 and increasing at $100 increments to end at $500 for the top model. Not too shabby, ‘eh? pioneer-elite-av-receiver
What will your buck buy you?

With each of the new Pioneer models you get improved sound quality when you play your mp3s thanks to their Advanced Sound Retriever. Basically, that means data lost in compressed files (mp3s) is restored to exceptional quality.

I don’t know about you, but constantly adjusting the volume when switching between sources gets a little annoying. Pioneer’s Auto Level Control maintains a consistent sound level even when you switch from a CD, mp3, DVD, or BLU-RAY to television programming. That means, the sound level you selected for one medium is maintained even after changing to something else, no blaring commercials or too quiet movies. Less tinkering for you!

$200: The most basic of the new Pioneer A/V receivers. This offers deep color, 110 Watts x 5 @ 1 kHz, new home theater system remote, BLU-RAY ready and a front USB port, among several other features.
$300: Stepping up. This one includes everything you get for $200 and HD, Lip Sync, iPod plug and play, Sirius satellite radio (with on screen display) and a preset remote.

$400: Getting cooler. 120 Watts x 7, P.H.A.T. II @ 1 kHz, room calibration (sounds great no matter how you have your home theater sound system arranged), KURO link, Multi zone (you can watch a movie in your living room with surround sound and someone else can listen to a CD in another room).

$500: Now this is fantastic. Everything included for $400 and iPod multi zone, more inputs, Faroudja 1080p Video Scaler (makes analog picture better quality on your screen) and a nifty remote.

This may sound like a lot to you, and it is. To get the most out of your money and your new Pioneer receiver, professional installation is suggested (though not required for you die hard do-it-yourselfers).

January 15, 2009 Posted by | New Products | , , , , , , , , , , , , , , , , , , , , | 5 Comments

LG makes a splash at CES

By Joanna McDonald

logo_lgHome theater enthusiasts have some new toys to look forward to from LG to upgrade their home theater systems. At the Consumer Electronics Show last week in Las Vegas, LG debuted gadgetry that allows you to watch TV wirelessly. A box, placed on a TV stand or tucked discreetly out of sight, uses a 60GHz channel to send an uncompressed 1080p image to your wall-mounted flat-panel. This is great on the home theater design front too—if you install an outlet on the wall directly behind the TV, and you’ll eliminate all those impossibly messy wires for a sleek, clean look.

There was also news that will cause Netflix lovers everywhere to swoon, and likely head in droves to the nearest retailer of LG products. (Netflix, of course, is the online DVD rental king that allows subscribers to choose DVDs, receive them in the mail, and return at their convenience, sans late fees. It’s been massively popular and has been actively building partnerships with the likes of Microsoft, TiVo and Samsung.) LG will start peddling TVs with Internet connectivity that can stream any of Netflix’s 12,000 offerings. You may already be aware that one of LG’s Blu-Ray players has the Netflix-streaming capability, but who needs a Blu-Ray player when…umm…you don’t need one?

The LG-Netflix partnership does have notably stiff competition in this field of content streaming. Amazon.com and Roku announced last week that they’ll be pairing up; California-based Roku will produce a set-top box through which users will be able to buy, rent and watch the 40,000 movies and TV shows that Amazon has.

One other notable feature LG unveiled at CES was blur reduction, which they’ve coined “TruMotion.” It’s gotten mainly good reviews for helping to reduce the blur that occurs during fast motion scenes.

January 14, 2009 Posted by | Industry News | , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 4 Comments

February 17th – Everything Goes Digital: Preparing for the Change

Are you prepared for this big change?

converter_box_program_dtv
One simple thing you can do to guarantee that you will be able to continue viewing your favorite television shows once the changeover from analog to digital signal is complete. Order cable or satellite service! Some cable companies are primed and ready for the transition from analog to digital signal. Secondly, you don’t have to worry about putting a dent in your checkbook, because cable and satellite can be as inexpensive as $14.99/month for basic service. Basic service offers 24 channels and you will still be able to catch Dancing With the Stars, The Mentalist and all your favorite shows.

Another solution is to purchase a converter box. These boxes range in price between $50 and $70. The government is currently offering a $40 coupon toward the purchase of a converter box (maximum of two per household). Each coupon is valid for 90 days and is good for only one box. In order to get your coupon(s), visit the website at http://www.dtv2009.gov or you can call (1-888-DTV-2009) to have one shipped to you. The converter boxes can be complicated to set up, so feel free to contact us with any questions at contact us.

A third option is to replace your current television with an HDTV that comes ready with a digital tuner. This will eliminate the need for the extra piece of equipment (the converter box) in your entertainment cabinet. Retailers nationwide will be trying to increase sales in response to this change in technology, so be on the lookout for great deals on electronics from your favorite local shops. Look for deals on brand like Pioneer Elite , Pioneer , Samsung , and LG . Advanced Technology Services has a great line of products as well and is motivated to help you find the exact TV you are looking for. If you don’t have the money for a new television right away, try one of the first two options mentioned above instead.

The advantages of switching to digital are that the quality of sound and images are so much greater than they were with analog. Digital allows for more programming choices because it is much more efficient than analog due to the rate of compression. If you have cable or satellite, digital service provides more channels and includes some high-definition channels. Once the crossover to digital is complete, you will encounter fewer problems with your programming, due to the fact that digital is not affected as easily by double imaging and noise.

To some, hearing the words “February 17th” may bring the same feeling of dread as the words “April 15th”. There is no reason to be worried if you are informed and you know you are in good hands. We want to be here for you to help answer your questions and find the products and services you need during this time of change and in the future, so don’t hesitate to contact us

January 6, 2009 Posted by | Digital Conversion | , , , , , , , , , , , , , , , , , , , , , , , , , , , | 4 Comments

Launch of new website!

Many thanks to those of you who left comments on our website! The communication we receive from our current and future customers is the basis for a good portion of our growth as a company. For those who haven’t had a chance to gaze the website, here is a quick glimpse into what we offer to our customers.
We provide solutions for residential, commercial, and mobile consumers through our products and services. We currently work throughout Southern Oregon and Northern California and are licensed and bonded for our labor as well.

If you’re looking for a new home theater system or if you’re just updating a piece of audio/video equipment, we have the electronics to meet your needs. The combination of our competitive pricing alongside a knowledgeable and experienced staff will give you full confidence in your purchase, knowing that we are a company that is here for you before and after the sale.

Our trained installers specialize in audio/video products, signal distribution, video surveillance, accessories, RV satellite, mobile internet, and more. We understand that not every system nor every customers needs is alike, so we listen, design, and deliver to meet those needs. We will work with you.

For the RV market, we have the answers to meet your needs. We offer satellite TV systems (including in-motion), automatic systems, and even systems that can deliver (HD) Hi Def programming on the road. If you want reliable 2-way broadband internet to keep in touch with family and friends, our Datastorm system is the answer.

We are excited with the launch of our updated site at Advanced Technology Services and we look forward to the opportunity of working with you. We want to keep you expertly informed on the most current and informative technology news, so continue to visit us right here on our blog or subscribe to the RSS feed via our website.

And as always if you have any questions or needs, don’t hesitate to contact us. See our Contact Us section on our website for our phone number and e-mail address.

December 3, 2008 Posted by | About Us | , , , , , , , , , , , , , , , , , , , | 3 Comments

Welcome to our blog/RSS feed

Welcome to our first blog as Advanced Technology Services Inc!

Advanced Technology Services with 30 years in business has given us the advantage of being a leader in the field of cutting edge technology. We are an authorized and certified dealer of Products by many elite brands, for which we also provide quality service and installation. If it is mobile satellite or RV internet you look for we look forward to talking to you. We look forward to bringing you current news and events, FAQ’s, updated product lines, and the latest in the field of technology. Look for these and more in our upcoming blogs. Please send us your feedback via the contact us page on our website and thanks for viewing!

December 3, 2008 Posted by | About Us | , , , , , , , , , , , , , , , , , , , , | 1 Comment